About Us
Who We Are
Our podium is only part of the solution – the most important part is our team. As a Pace Advisory Group client, you will have a committed team of accounting and business advisers, led by our Partners.
Our specialists are here to help make your business run as smoothly as possible; using our bespoke cloud accounting platform and unique service offerings, we’ll take away the pain of financial processing. As your friend in the cloud, we’ll help you navigate through the good and bad weather, offering advice not only on your finances but how to grow and drive your business forward.
At Pace Advisory Group, we believe an accountant’s role entails providing the information, knowledge and guidance necessary for clients to expand their net wealth and facilitate their financial growth. Our promise to our clients is to deliver a timely, cost effective service, be contactable to provide advice and guidance to our clients as they request and expand and update our knowledge in order to better serve our clients as they strive for their goals.
We view ourselves as not an external party but as their partners in business. We position ourselves as members of your team working towards a common goal. At Pace Advisory Group, accounting and taxation is not merely our job but our passion and we look forward to sharing our passion with you to deliver optimum results. Each client is unique and valuable to our firm and are ensured a customised service, tailored to meet their needs. Research is highly valued within the firm and our team members are constantly encouraged to explore new approaches with the aim of leading our clients towards the best possible financial position.
We endeavour to understand every aspect of your business and provide you with the information you require to make important decisions at all levels of your business. Our experienced staff look to improving not only your current position but providing you with the knowledge and advice to build a strong and secure future for your organisation. We promote open and honest relationships with our clients and are happy to liasing with them at any time. Ultimately, we believe in a proactive approach to our work and building long lasting relationships.
Meet the Team
Pasha Memon
Partner
Sohaib Ashraf
Partner
Jenny Nguyen
Senior Accountant
Joy Huynh
Senior Accountant
Anita Scheavi
Accountant
Celine Phan
Accountant
Frixen Rose
Office Manager
Aqsa S
IT Administrator
About
Pace Advisory Group works with a range of clients – from large corporate companies to owner-managed and entrepreneurial businesses and individuals. We combine the personal touch of a smaller firm with the big experience of the very largest. Each client gets partner-led attention, whatever their size.
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It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy. Various versions have evolved over the years, sometimes by accident, sometimes on purpose (injected humour and the like).
What makes us different
We don’t believe in charging our clients exorbitant fees for services. Our approach is to charge a fair rate and remain transparent in our dealings. All matters are handled on a case-by-case basis allowing us to charge what is fair yet competitive.
Our Commitment
Our firm is committed towards providing the best quality service coupled with in depth technical knowledge to deliver outstanding results to each and every single one of our clients. We differentiate ourselves from other accountants through our proactive approach to managing our client’s affairs. Our firm endeavours to provide:
Value
We recognise the importance of our role as your accountants and strive to provide you with advice and service that adds value to you and your business. Our experience in dealing with many clients from a range of different industries has allowed to develop an understanding how successful businesses operate. This understanding is then passed on to you with the aim of paving your way to your own success. Our analytical approach to our work means we do not just process numbers, but seek to understand the information before us and identify ways of improving your business.
Price
We don’t believe in charging our clients exorbitant fees for services. Our approach is to charge a fair rate and remain transparent in our dealings. All matters are handled on a case-by-case basis allowing us to charge what is fair yet competitive.
Our Service
Pace Advisory Group prides itself on providing a high quality professional service to all clients. We understand the important role an accountant plays as an advisor to you and your business. On this basis we endeavour to take a proactive approach to our work, ensuring that you receive the right advice in a timely, easy-to-understand manner. We understand that the relationships we build with our clients are our privilege and strive to grow each of them.
Knowledge
We value understanding and knowledge of all areas of accounting and taxation and as a result encourage all employees to constantly update themselves with all of the latest changes in these relevant areas. All of our accountants and bookkeepers are degree qualified ensuring that you receive the best quality advice. It is important that the professionals you entrust with your affairs are educated, analytical and can think outside of the box to offer you ideas and solutions Pace Advisory Group will ensure that our excellent service is matched by the quality of our advice.
